WeAreNetwork – Better Local Search One City At A Time

by David Gosse on December 10, 2008

WeAreNetwork’s local search model has two key elements that set it apart from the other local search plays. First, a team of dedicated data entry specialists pull data from numerous sources to cull local businesses that are the most relevant for the most popular common local searches. They ensure there is an actual URL and a description for each business listed in the results and that extra details such as business products and services, specialty offerings and additional amenities are also added to the data base. The data becomes one of the actual cities listed in the WeAreNetwork and a new local search community portal is born. As an example, Niagara Falls Canada has a well built out local search engine with very refined results that provide a great user experience.

Second, the local WeAreNetwork site then partners with other local businesses and offers their hyper-local search engine as an API which can be embedded into that local business’ website. This benefits the local site by adding a useful feature for its visitors – and hundreds, even thousands of pages of great local content to the website. It also benefits the local WeAreNetwork site as the total volume of searches boosts the overall volume of searches conducted using that specific WeAreNetwork local engine. It’s a win-win relationship for both parties.

Growing clients and traffic for WeAreNetwork is an iterative process, but search volume is growing as more web users locate the network through search engines and partner sites. Keep an eye out for WeAreNetwork and an better alternative to local search in your area soon.

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